Training

Autonomous AI Agents Masterclass

Moving from a tool that answers questions to a system that performs tasks. We design task scope, tool access, error checks and human approval for a workflow.

An agent workflow with defined boundaries and checkpoints.

Digital Sales Workshop for Automotive

The customer journey across showrooms, dealers and digital touchpoints. We review one of the team’s digital sales workflows and define an improvement to test.

An experiment and measurement outline for a sales workflow.

Digital Sales Workshop for Healthcare

Marketing that considers trust, privacy and service experience together. We review one of the team’s digital sales workflows and define an improvement to test.

An experiment and measurement outline for a sales workflow.

Digital Sales Workshop for Technology

Moving from product features to customer value and from trials to sustained use. We review one of the team’s digital sales workflows and define an improvement to test.

An experiment and measurement outline for a sales workflow.

Digital Sales Workshop for Financial Services

Trust, acquisition and continuity of service in digital channels. We review one of the team’s digital sales workflows and define an improvement to test.

An experiment and measurement outline for a sales workflow.

Digital Sales Workshop for FMCG

Consumer insight, channel choices and repeat purchasing. We review one of the team’s digital sales workflows and define an improvement to test.

An experiment and measurement outline for a sales workflow.

E-commerce Growth Workshop

We review traffic, conversion and repeat purchases. The team selects a customer journey problem and turns it into an experiment plan.

A prioritised e-commerce growth experiment.

E-commerce Profitability Workshop

Why might profit not follow sales growth? We work through order economics, acquisition costs and repeat purchases in a sample business model.

An order-level assessment of costs and profitability.

Data-Informed Marketing Workshop

Starting with a marketing question, we identify the data and decision criteria needed. We interpret a sample dataset to draft a hypothesis and test.

A marketing test with defined data needs.

AI Leadership Master Class

Build Your AI Strategy in 3 Days!

Designed to train current and next-generation leaders who can lead in the Age of AI, going beyond the digital era. Our goal is to transform participants into AI leaders who can not only use AI technologies but also guide these technologies with a strategic vision and become transformation architects in their organizations.

Program Architecture:

Day 1 - AI Leadership and Strategy: Understanding the AI Era, AI-First mindset and global transformation examples, new roles in leadership, opportunity mapping with AI Opportunity Map, creating AI Governance & Ethics framework.

Day 2 - Generative AI and Application: Enterprise AI transformation and Copilot economy, LLM fundamentals, department-specific AI solutions (Marketing, HR, Finance, R&D), developing first AI project in No-Code workshop.

Day 3 - Transformation Roadmap: Designing a 3-year AI transformation roadmap, ROI modeling, preparing AI Center of Excellence (CoE) blueprint, creating a 90-day individual sprint plan.

Define an AI pilot’s scope, owner and success criteria.

3 gün / days

Growth Marketing Masterclass

An interactive workshop focusing on data-driven growth strategies, customer lifecycle optimization, and scalable marketing systems. Participants gain experience through real case studies.

Turn growth assumptions into measurable experiments.

Leadership & Strategy Masterclass

An in-depth training program on C-Level marketing leadership, strategic decision-making, and team development. Designed for senior executives, this program covers organizational transformation and change management.

Clarify decisions, ownership and feedback practices.